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Dorel Pacific Cycle Buys PTI Sports $28M

 
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PostPosted: Thu Jun 26, 2008 9:20 am    Post subject: Dorel Pacific Cycle Buys PTI Sports $28M Reply with quote

*** Dorel Pacific Cycle Buys PTI Sports $28M ***

Montreal, Canada /CNW Telbec/ -- 06/26/2008
Dorel's Pacific Cycle further strengthens mass
market position with purchase of PTI Sports assets.
- Bicycle parts and accessories company second largest in U.S.
- PTI known for innovation and strong brands



Dorel Industries Ltd. (TSX: DII.A, DII.B; ) today announced its
Pacific Cycle division has acquired the assets of PTI Sports, a
leading U.S. designer, manufacturer and distributor of bicycle
parts, helmets and other accessories.

The purchase is in line with Dorel's strategy to aggressively
grow its bicycle and juvenile products businesses. PTI will
be integrated into the Pacific Cycle division within Dorel's
Recreational/Leisure segment. The transaction will be
immediately accretive to earnings.

The purchase price was US$28.1 million. PTI recorded sales
of US$ 65 million and an adjusted EBITDA of US$ 5 million in
the 2007 fiscal year.

Established in 1991, PTI Sports has widespread distribution at
the key mass and sporting goods retailers throughout North
America, including Category Manager positions and 100%
exclusive agreements with a number of its customers.

With a dedication to product innovation, PTI's brand portfolio
is the strongest in the industry, with such licenses as: Schwinn,
Mongoose, Disney, Nickelodeon, Mattel (Polly) Master Lock,
Thomas the Train and The Discovery Channel.

PTI is the number two North American
player in the bicycle helmet market.

Pacific Cycle and PTI Sports began its relationship in 2002
with a license agreement to bring Schwinn and Mongoose
branded bicycle parts and accessories to market. Since then,
the ties between the two organizations have developed into
a partnership that includes marketing initiatives and product
development innovations.

An excellent fit with Dorel's growth strategy

Dorel President and CEO, Martin Schwartz stated the
PTI Sports acquisition underscores the Company's commitment
to enhance shareholder value. "We are executing on our plan to
focus on and grow our Recreational/Leisure segment. In February
Dorel purchased Cannondale bicycles and SUGOi fitness apparel
to augment our position in the independent bicycle dealer (IBD)
category.

While this transaction will have little impact on our IBD business,
PTI fits perfectly with Pacific Cycle, our mass merchant division,
and we can now go to the major chains and offer integrated buying
with both bicycles and bike accessories."

<<Synergies

There are significant synergies between Pacific Cycle and
PTI Sports that will provide a strong foundation going forward.

- In most cases, the same buyers that are responsible for the bicycle
category also manage the parts and accessories category. This allows
for a more efficient and consolidated sales effort.

- Parts and accessories are a natural extension of Pacific Cycle's
current product categories.

- As a division of Dorel, Pacific Cycle has the resources to allow for
greater economies of scale, unique technologies and the ability to
bring new products to market faster in a wide variety of product
categories, including parts and accessories.

- The acquisition of PTI Sports allows for an ease in executing new
marketing initiatives between compatible product lines and developing
wide-reaching, exclusive programs for key retailers.

"We are excited about this transaction as we will be able to quickly
integrate PTI into Pacific Cycle, enabling us to capture and greater
leverage our combined synergies, as well as provide additional
innovative solutions to our customers. We clearly anticipate upside
potential," said Alice Tillett, President of Pacific Cycle.

Profile
Dorel Industries Inc. (TSX: DII.B, DII.A) is a world class juvenile
products and bicycle company. Established in 1962, Dorel creates
style and excitement in equal measure to safety, quality and value.

The Company's lifestyle leadership position is pronounced in both
its Juvenile and bicycle categories with an array of trend-setting products.

In the Juvenile segment, Dorel's powerfully branded products such
as Quinny, Maxi-Cosi, Safety 1st and Bébé Confort have shown the
way to safety, originality and fashion. Similarly, its highly popular
brands such as Cannondale, Schwinn, GT, Mongoose and Sugoi
have made Dorel a principal player with both independent bicycle
dealers and mass merchants.

Dorel's Home Furnishings segment markets a wide assortment of
furniture products, both domestically produced and imported. The
Company exerts relentless innovation and marketing flair across
all of its divisions.

Dorel is a $2 billion company with forty-six hundred employees,
facilities in seventeen countries, and sales worldwide.

US operations include Dorel Juvenile Group USA; the Cannondale
Sports Group; Pacific Cycle; Ameriwood Industries which produces
ready-to-assemble furniture; Altra Furniture; and Cosco Home & Office.

In Canada, Dorel operates Dorel Distribution Canada, Dorel Home
Products and Sugoi. Abroad, operations include Dorel Europe and
IGC in Australia, a manufacturer and distributor of juvenile products.

Dorel Asia sources and imports home furnishings products.

Dorel China has eight offices which oversee the sourcing,
engineering and logistics of the Company's Asian supplier chain.

CC - http://www.dorel.com
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